ACTIVIA – INSYNC STORIES

Never give up

Here come two must-see-and-hear films you will not want to miss, with a huge creative, inspirational leap forward for yogurt brand Activia. Both pieces were conceived by Wunderman and directed by Ben Briand – with enough willpower to transcend space and time. SuperPitch was asked to reinterpret Bach’s Cello suite n°1 for the Ingrid Silva film, and chose to synchronize Always on the Run, one of the star tracks from our Emotion in Cinemascope album. Kouz Production, SuperPitch’s parent company, also handled sound design for good measure and strong connection.

ACTIVIA – INSYNC STORIES (INGRID SILVA)

Director: Ben Briand
Production: Wunderman
Sound Design: Kouz
Music: « The Passing of Time » by Matteo Locasciulli (Timeless Elegance/SUPI_24)

ACTIVIA – INSYNC STORIES (DEE CAFFARI)

Director: Ben Briand
Production: Wunderman
Sound Design: Kouz
Music: « Always on the Run » by Frédéric Kooshmanian (Emotion in Cinemascope/SUPI_13)